ALBUM ARTWORK &
VISUAL IDENTITY SYSTEM

Dogsled is a conceptual album artwork and visual identity system exploring independence, endurance, and collective momentum. Inspired by arctic imagery and the idea of sled teams breaking from imposed control, the project reframes movement as seld- determination over obedience. High-contrast forms, mirrored structures, and aggressive geometry emphasize unity and instinct, creating a visual system that extends acrtoss album packaging, enviromental posters, and motion media.
Dogsled's motion visualizer explores repitition, rhythm, and momentum through mirrored forms and negative space.
Physical assets assist in extending Dogsled's visual system and identity into public space. Dogsled typography mark